BUSINESS DECODE
THE FOUNDER
WHY NOW
TEP BUILD
THE IDEA
Stories of founders, their journeys, the challenges they faced, and the businesses they are building.
Oct 26, 2026
Meet Hridi Narang, the entrepreneur behind GuruOm and Across Pages, two ventures connected by her love for creativity, culture, and human connection.
Oct 22, 2026
CHÃ Wellness says every tin of its matcha can be traced back to a Japanese farm and harvest. Its founder is betting that Indian buyers will pay for that.
Oct 21, 2026
Meet Valerie Chapman, the founder of Ruth AI, a startup building AI-powered career tools to help women strengthen their personal brands, negotiate better, and advance professionally.
Oct 18, 2026
Oct 15, 2026
After 15 years in fashion, Neelofer Reshma is turning a childhood ambition into an independent label built around thoughtful design and considered craftsmanship.
Oct 12, 2026
Tanay Kothari grew up in Delhi dreaming of building JARVIS. Today, his company, Wispr, is betting that voice could change how we interact with computers.
Oct 8, 2026
How Simwear is making the swimsuit feel more like part of the wardrobe than a one-time beach essential.
Oct 6, 2026
While studying in college, Rashika is building Atrangi Tips around a simple idea: nails can be more than a beauty product. Her self-taught approach to nail art has evolved into a custom press-on brand built around fashion, creativity and wearable art.
Oct 4, 2026
Oct 2, 2026
Poshan Skincare is combining biotechnology, Indian cultural storytelling and unconventional marketing to build a skincare brand around Indian consumers.
Sep 23, 2026
By The Entrepreneur Post
Sep 22, 2026
Sep 12, 2026
Arjun Veer Singh is betting that Indians don't need to give up the snacks they love. They just need better versions of them.
Sep 11, 2026
Sep 5, 2026
On Instagram, Jaibir Nihal Singh jokes about the strange economics of being rich. At work, he's building an AI system that banks use to check if their employees have criminal records.
Sep 2, 2026
Aug 21, 2026
Aug 20, 2026
Ayush Sinha and Arpit Arora started Offlyn on a simple observation: in a world going increasingly digital, people still want somewhere to go, something to do and people to do it with. Now they're building the systems to make that easier to find, host and scale.
Aug 18, 2026
Aug 16, 2026
How Saniya Kumar turned a personal frustration with gummy bears into Basically Healthy, a bootstrapped brand betting that wellness sells better as a treat than a task.
Aug 15, 2026
Most people looking at mobile recharge in 2010 saw a payments problem. Kunal Shah looked at the same market and saw something else: a behaviour nobody had bothered to understand.
Aug 12, 2026
He's popular because he understands how young India thinks.